Product Description:

• Maintain your blonde between salon visits with the L'Oreal Elvive Color Protect Anti-Brassiness Purple Shampoo.
• How does it work? Purple color is the opposite to yellow on the color wheel, the violet pigments in our formula counteract the unwanted tones in the hair to neutralize and correct in just one use.
• Our new specialist color correcting purple formula nourishes hair & neutralizes unwanted yellow, orange, and brassy tones in just one use, to help leave hair looking bright and beautiful.

How to use:

• Massage into hair and leave for 1-3 minutes before rinsing well and follow with our Purple Conditioner.
  

Caution & Warnings:

• Keep out of reach of children.
• Avoid contact with eyes. In case of contact with eyes rinse immediately and thoroughly.
• Only use for hair color correction purposes.

Ingredients:

1170883 E, Aqua / Water, Sodium Laureth Sulfate, Coco-Betaine, Glycol Distearate, Cocamide MIPA, CI 60730 / Acid Violet 43, Sodium Lauryl Sulfate, Sodium Chloride, Sodium Benzoate, Sodium Hydroxide, Trideceth-6, Iris Florentina Root Extract, Polyquaternium-7, Polyquaternium-10, Salicylic Acid, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Benzophenone-4, Amodimethicone, Alpha Isomethyl Ionone, Carbomer, Citric Acid, Citronellol, Cetrimonium Chloride, Butylene Glycol, Coumarin, Hexylene Glycol, Amyl Cinnamal, Parfum / Fragrance, (F.I.L C226042/2)